Shaquille O’Neal has a staggering number of shares in Alkaline Water Company, compared to other NBA legends who have tequila brands.
Legends like Magic Johnson and Julius Erving had business acumen that was passed on to Shaquille and Michael Jordan. He has amassed over $400 million of net worth through his endorsement and investment deals.
These deals are made for Shaq because he is who and what he is. O’Neal discovered during his time at LSU that his joyful personality and his superstardom in NBA could be monetized.
Actually, it was a college professor who said to ‘The Big Aristotle that big guys don’t sell.
Shaq was open to constructive criticism and was more marketable when he entered the league.
Shaquille O’Neal invests in an alkaline water business
LeBron James, Michael Jordan, and Shaquille Oleal began to enjoy the tequila side of liquids. However, Shaquille O’Neal discovered he was interested in the water business.
O’Neal joined the Board of Advisors of The Alkaline Water Company in 2021 and also received a portion of the equity.
Shaq holds 7 million shares in The Alkaline Water Company, which is roughly 5-6% of the entire company.
Shaq tried once to get into the alcohol business, releasing his own vodka ‘Luv Shaq’ but it didn’t work as well as he hoped.